Ice Bucket Challenge

The Ice Bucket Challenge proved how powerful public engagement can be, turning a simple act into a global movement that raised millions for ALS research. It showed that when people come together, real change happens. Pancreatic cancer, one of the deadliest cancers, needs that same momentum. With no early detection test and survival rates unchanged for decades, action is long overdue. Just as ALS became impossible to ignore, it’s time to push for national action on pancreatic cancer.