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Stories that move, insights that inform, and voices that advocate for change—our video collection captures the heart and mission of The Heather Cutler Foundation. From heartfelt tributes to critical discussions on cancer care reform, each video brings our journey to life, honoring Heather’s legacy and amplifying our call for better pancreatic cancer care across Canada. Watch, learn, and join us in turning advocacy into action.

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Canadian House of Commons depicted in a striking purple hue, symbolizing awareness and advocacy for pancreatic cancer.

The video What E-5186 Means to Me offers a powerful and personal glimpse into Christopher Cutler’s journey—a son advocating for systemic change in pancreatic cancer care after the loss of his mother, Heather. It’s a heartfelt message that only scratches the surface of the immense challenges families face when navigating the world’s deadliest cancer.

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Narrated and Edited by Christopher Cutler for The Heather Cutler Foundation.

Christopher’s story resonates deeply because it’s not just about loss; it’s about the fight for better outcomes, equity in care, and the strength required to challenge a healthcare system that often falls short. In the video, Christopher shares how his family’s experience inspired this petition, E-5186, which calls for actionable steps to improve care for Canadians living with pancreatic cancer.

We had a chance to sit down with Christopher to ask him more about his journey, the obstacles his family faced, and the hope he has for systemic change. Here’s the short interview, offering a deeper look into a story that’s driving our movement for change.

What inspired you to share your mom’s story through this petition and video?

There’s a lot of information out there about pancreatic cancer—articles, research—but for me, this had to be personal. Our foundation had done a lot of writing, and I’ve always felt audio is where I’m strongest, but when I started combining audio with visuals and music, something clicked. Using tools like Canva, I realized I could take existing footage and make it into something polished, something meaningful—all from my phone. For some reason I just prefer to make everything on my iPhone.

I’m always looking for ways to connect with people and really make them care. That’s what this video is about. Why my mom? She’s the most important person in my life. This was one of the biggest events I’ve ever gone through, and I couldn’t just let it slide.

I’ve heard too many stories of people struggling with access to trials, treatments, or funding, and the government isn’t doing enough. After everything my family went through, I can tell you at least five things off the top of my head that someone newly diagnosed with pancreatic cancer needs to know: get somatic testing done, make sure you’re on pancreatic enzymes, get on support groups as quickly as you can, and ask about nerve blocks, to start.

My mom was a nurse for 35 years. She trusted the system, but we had to fight so hard—researching late into the night and prepping for every single appointment—to get her the care she deserved. It’s not right that families have to do this.

This video and petition are my way of honoring my mom and making sure no one else has to face the same barriers we did. My mom’s story isn’t a tragedy—it’s a testament to the gaps in our healthcare system. And those gaps have to close.

Heather and Bethany Cutler stand smiling in front of the “Visit Baltimore” sign during a medical trip, reflecting strength and love.
Heather Cutler and her daughter, Bethany Cutler, in front of the “Visit Baltimore” sign during a medical trip to Johns Hopkins Hospital for a second opinion on treatment plan. The photo reflects their strength and bond as they navigate this journey together.

How did your family navigate the challenges of the healthcare system after your mom’s diagnosis?

At first, I was completely in denial. I didn’t even know what a pancreas was, let alone how devastating pancreatic cancer could be. I was just trying to wrap my head around the fact that it was cancer at all—I didn’t realize it was one of the deadliest cancers out there, with a 90% chance of taking someone’s life before five years are up.

Once the reality hit, my sister and I just switched into high gear. Every night, we were diving into academic research, breaking down studies, and running through every possible option. Neither of us had a medical background—I studied Asian studies, and she works in finance—but we became advocates for my mom. We never walked into an appointment without being fully prepared.

We had to ask for everything—pancreatic enzymes, nerve blocks, somatic testing. None of it was offered to us; we had to push for it. Even clinical trials were only brought up as a “maybe someday” option if her cancer progressed. But we now know that’s not how it should be.

What inspired me to share my mom’s story through this petition and video is the profound impact of her journey and the systemic challenges we faced throughout her treatment. The video offers a condensed version of what happened—there’s so much more to the story, but I had to be selective to avoid overwhelming people in such a short format. There’s only so much you can convey in five minutes. As the organization grows, I plan to release snippets and more detailed parts of her story over time, so people can fully understand the barriers we encountered and the urgent need for change.

One example that wasn’t included in the video is a critical moment during her treatment. At one particular appointment, my sister sat on the bed closest to the camera, while my mom, Heather, and my dad were seated in the chairs. I was nearby, waiting for the oncologist to come in. We had a sinking feeling that this would be the moment they decided to stop chemotherapy. We had prepared for this possibility and, as always, had a backup plan. On March 1, 2024, after receiving a second opinion from Johns Hopkins in Maryland, I sent an email to her oncologist outlining a plan for NALFIRINOX as a fallback chemotherapy option. The team at Johns Hopkins felt strongly that this regimen could help if she progressed on her current treatment before her clinical trial opened later that summer.

However, we were informed that our provincial MCP would require a pre-approval letter sent to the Assistant Medical Director before the drug could be authorized. I took it upon myself to reach out to Eastern Health’s medical teams, their “drug specialist,” and four different biopharmacies, before finally contacting the manufacturer directly. Despite a reported shortage, the manufacturer confirmed that they could source the chemotherapy if our oncologist reached out to them.

When we attended this appointment, we expected the oncologist to have a clear plan in place. Instead, it felt like the discussion about NALFIRINOX was happening for the first time. To this day, I don’t understand what went wrong. What I do know is that the delays and lack of urgency cost my mom precious time that she didn’t have. In pancreatic cancer, progression leaves no room for hesitation—swift action is absolutely critical. Tragically, my mom developed ascites shortly after stopping chemotherapy and passed away within two months.

Emotionally, it was a nightmare. I’m not going to lie, there were nights I’d punch my headboard out of frustration and drink myself to sleep. Losing my mom was unthinkable—she was my whole world. It was unbearable, but we had to keep going because she was still fighting.

We learned quickly that we couldn’t trust the system to guide us. To so many, once you get that diagnosis, they’ve already made their mind up and you just unfortunately are written off. Why try? They feel the outcome will be the same. It was up to us to make sure my mom got the care she needed, and that’s not something any family should have to do alone.

What were the roadblocks you faced in accessing somatic testing and clinical trials?

This one is hard because it’s so sad, and the ripple effect of it all is massive. Somatic testing wasn’t something that was ever brought up to us. We’d read a lot from Pancan and Craig’s Cause, so we brought it up ourselves at one of her appointments. Her oncologist repeated what we said but then dismissed it—she said it was expensive and only about 2% of her patients saw actionable results

The thing is, precision medicine is moving fast. There’s always something new being approved, and these mutations don’t just matter for clinical trials down the road—they can benefit people immediately, whether that’s through trial access or FDA-approved treatments.

Her oncologist did find a testing site for us in Vancouver that offered free testing. My mom was prepared to pay out of pocket for a foundation-based test, but we thought we’d give this free option a shot. Unfortunately, the testing site missed her high TMB, which would have made her eligible for immunotherapy with Keytruda.

By the time a U.S. oncologist discovered the high TMB, her condition had deteriorated too much. I’ll never forget when we FaceTimed with the oncologist in the States, and he was so excited to start the treatment. My mom perked up—she was ready to fight again. But then her oncologist here told him she wasn’t well enough. Getting that email, knowing it was over, just broke me. I couldn’t even tell her. My sister had to because I just… I couldn’t.

Looking back, I wish we’d just gone with the paid test first. It’s something I’ll always struggle to forgive myself for, but it’s also why I’ll never stop stressing how important it is to get this testing done through reputable providers. Families shouldn’t have to guess or gamble with something so critical.

Christopher, Bethany, and Heather Cutler enjoy a holiday gathering surrounded by gingerbread decor, cookies, and festive cheer.
A heartwarming moment with Cutler alongside his mom, Heather Cutler, in the middle, and his sister, Bethany, on the right. The family is seated in a gingerbread-themed greenhouse, a whimsical and cozy holiday retreat outside the city of Mount Pearlz. Inside, guests are encouraged to take off their shoes, relax, and enjoy festive treats, including hot chocolate, tea, and beautifully decorated Christmas cookies. The room is adorned with cheerful holiday decorations, including gingerbread figures and icicle garlands, adding to the magical atmosphere. For Heather, the holidays were always an incredibly special time of year, filled with traditions and joy. This setting held even more meaning, as the holidays also marked Christopher’s birthday, making it a dual celebration of family and cherished memories.

How did the lack of national healthcare guidelines impact your mom’s treatment?

It’s huge. The gaps in national healthcare guidelines create a ripple effect that affects everything. Without clear guidelines, patients don’t get somatic testing—either because they don’t know it’s an option or because their oncologist doesn’t support it. That means they miss out on knowing whether they qualify for specific clinical trials or if they have actionable mutations that could open up other treatment options.

Even if they manage to get testing, the problem doesn’t end there. Outside of Ontario, BC, Quebec, and Alberta, there are no precision medicine-focused trials for pancreatic cancer. So, even if you have the data, what can you do with it?

What national guidelines could solve really depends on how they’re implemented. It’s not enough to hand out a piece of paper listing best practices. Advocacy organizations like Pancan and Craig’s Cause already do that. We need the government to step up and make these best practices part of every patient’s treatment plan—things like incorporating somatic testing and clinical trial discussions into the standard of care.

But we also need short-term solutions while we work on longer-term goals like decentralized trials. That means addressing geographical barriers so people in smaller provinces aren’t excluded from life-saving treatments.

The government has to get on board with this. We need somatic testing covered, and we need to rethink how funding approvals work in this country. Right now, everything about the system makes it harder for people to survive. That has to change.

Why is it important for Canada to decentralize clinical trials and increase accessibility in rural areas?

Because more than 40% of Canadians live in rural or smaller provinces. If we don’t increase accessibility, we’ll keep seeing low participation in clinical trials, and the progress we so desperately need in pancreatic cancer outcomes will continue to stall.

What’s really alarming is that research shows pancreatic cancer is on the rise in younger generations—millennials and Gen Z—and it’s projected to become one of the top three diagnosed cancers. Combine that with a survival rate of just 10%, and it’s clear something has to change.

Canada also has to stop relying solely on advancements from the U.S. So many of the treatments we have now came from piggybacking off their research. We need to start contributing to global progress, not just for Canadians but for everyone. It’s about stepping up and taking responsibility on the world stage.

Decentralizing trials is key to all of this. Without it, we’re leaving half the country behind.

What role do programs like CRAFT and Health Canada’s clinical trial modernization play in your advocacy?

These programs are promising, but people need to understand what they really are. CRAFT, for example, is a framework with some trial sites in Canada—it’s not a remote access solution like telehealth, where someone can easily join a trial anywhere. It’s exciting, yes, but it’s not addressing the unique geographical challenges we face in Canada just yet.

Health Canada’s clinical trial modernization efforts are a step in the right direction, but the groundwork to make these programs impactful is still missing. And then there’s the issue of regulatory and funding environments here. Agencies like pCPA are supposed to help, but they often end up being barriers instead. The way these agencies are structured—being government-owned—creates conflicts of interest that shouldn’t exist.

To make these programs truly effective, we need foundational changes. It’s not just about frameworks; it’s about creating an environment that encourages drug approvals and trial accessibility for all Canadians, not just those in big provinces.

Heather Cutler with her daughter Bethany and sister-in-law at a holiday wreath-making class, celebrating family and togetherness.
Heather Cutler, her daughter Bethany Cutler, and her sister-in-law Sharon Burry attending a holiday wreath-making class, reflecting Heather’s love for the holidays and her dedication to family traditions.

What changes would you like to see implemented right away to improve outcomes for pancreatic cancer patients?

Right now, oncologists need to take immediate steps to discuss somatic testing, pancreatic enzymes, and nerve blocks with patients as part of standard care. These are things that can make a real difference today.

But it’s not just about the conversations—it’s about support. We need dedicated clinical trial navigators, especially in smaller provinces like Newfoundland. Our oncologist was honest and told us she didn’t have the time to search for clinical trials. I respected her honesty, but the fact that families are left to figure this out on their own, or rely on third parties, is unacceptable.

Clinical trial eligibility changes so frequently—sometimes biweekly. Expecting someone who’s sick, often dealing with chemotherapy or other treatments, to handle this on their own without family or support is completely unrealistic.

We need a system where patients aren’t left to navigate these barriers alone. Immediate changes in communication and resources could make a significant difference while we work toward long-term systemic improvements.

Why do you think geographic location continues to be such a barrier in Canadian healthcare?


It all comes down to infrastructure. Smaller provinces like Newfoundland don’t have the resources needed to support things like somatic testing—we don’t even have the ability to process it here. Doctors tend to be concentrated in higher-paying provinces, and high-volume centers are located in high-population areas.

The result? People in smaller provinces face longer wait times, gaps in knowledge, and disparities in care. And those disparities translate directly into differences in outcomes.

If you’re in Newfoundland, for example, enrolling in a clinical trial just isn’t an option—no matter what your eligibility is. That’s not just unfair; it’s unacceptable. Where you live shouldn’t determine whether or not you can access life-saving treatments, but it historically has and will continue to unless we commit to changing that.

Heather, and their son Christopher celebrate Christmas 2023 with a cake, surrounded by holiday cheer and obvious bond.
Christopher (middle) with father, Barry and mother, Heather Cutler at Christmas in 2023, celebrating the holiday season and Heather’s incredible strength through her cancer journey.

What message do you want families going through similar experiences to take away from your story?

Always ask more questions. If you’re far from high-volume centers, unsure about treatment options, or feel like something’s missing—reach out. Connect with organizations like Craig’s Cause, Pancan, and Pancreatic Cancer Canada. And find a support group. Those groups are invaluable.

If you hear about a treatment or trial someone else is considering, ask your oncologist why it’s not an option for you. Push for answers. Hold everyone involved to the same level of accountability. This is your life or your loved one’s life—don’t be afraid to demand better.

From the moment you get that diagnosis, you’ll start to find strength you didn’t know you had. It’s going to be hard, but you can fight. And while you’re fighting, don’t forget to cherish the day-to-day moments. Show love in your caregiving, have those conversations, and don’t hold back.

We can’t accept the healthcare status quo anymore. No one wants pity. They want change—real solutions. And it’s up to all of us to make that happen.

How can signing this petition help create meaningful change in the healthcare system?

Everything starts small. The advocacy series we created started as a single idea. That turned into a website, which grew into an organization, and now we have this petition. It’s a natural progression, but it’s also just the beginning. If you think we’re stopping here, you’re mistaken.

In countries like the UK and the US, there’s been real momentum around pancreatic cancer advocacy. Governments are making commitments, pushing for research funding, and actually addressing the issues. We haven’t seen that in Canada—not yet.

This petition is about getting Parliament to finally take pancreatic cancer seriously. It’s about honest commitments to improve care for Canadians now and for future generations who will face this disease. Signing this petition is a step toward building a better system, one that ensures no one is left behind.

What resources are available on HeatherCutler.ca for families navigating similar journeys?

HeatherCutler.ca is more than just a resource—it’s a space to get involved, to contribute, and to create change together. It doesn’t belong to one person or one organization; it belongs to everyone fighting to make a difference in pancreatic cancer care.

We’re rewriting the playbook for advocacy. Right now, it’s a petition. Tomorrow, it could be a proposed bill, a policy change, or a new framework for care. There are so many ways we can all contribute, whether it’s by signing, sharing, learning, or speaking up. This isn’t just about information—it’s about action.

Cancer care is rapidly evolving, and this platform evolves with it. Every realization, every piece of feedback, adds to its growth. The site is designed not just to inform but to empower families to take action—offering practical advice, time-saving tools, and ways to navigate the system.

Most importantly, it’s about creating a space where everyone’s voice matters. Advocacy is at the heart of everything we do, and HeatherCutler.ca is here to help shape the future of pancreatic cancer care—for all of us.

A pancreas travels the globe, showcasing the global effort to raise awareness for World Pancreatic Cancer Day on November 21

As this years generous, drawn-out Canadian summer winds down and the crisp air of autumn overtakes the summer vibes, a quieter season begins. With it comes not just an important month, but an important day to mark on our calendars: November 21, World Pancreatic Cancer Day.

World Pancreatic Cancer Day actually takes place within the wider World Pancreatic Cancer Awareness Month which runs the entirety of November each year and aims to shine a light on pancreatic cancer through a host of online and in-person events and some of the tough realities this disease brings.

When we first began researching the origins of World Pancreatic Cancer Day and looking into events, we realized there was so much more to discover about the incredible work of the World Pancreatic Cancer Coalition. Fast forward to today, and we are beyond grateful to share that we are now officially members of this powerful global network!

Events and Activities in Canada and Around the Globe 🌎

We took the liberty of doing a little researching as we were curious how events will vary across different countries around the world and organized some of the top events around the globe in November.


🌍 Global: The World Pancreatic Cancer Coalition is again this year holding their campaign ”Hello Pancreas” and annual virtual event. Participants are encouraged to blow up the hashtag #HelloPancreas and visit hellopancreas.com (which currently just redirects to their homepage at the time of writing) for more info. Registration: Register for the virtual event on Facebook.

🇺🇸 United States

Graphic with Ryan Moniz, Madison Marsh (Miss America 2024), Julie M. Fleshman, William Fisher, Anna Berkenblit, and G. Paris Johnson.
Join these experts, advocates, and survivors on World Pancreatic Cancer Day for a discussion on early detection and its impact on pancreatic cancer.

PanCAN Webinar: Early Detection and Pancreatic Cancer

Join PanCAN on World Pancreatic Cancer Day for a virtual panel discussion on early detection, featuring Miss America 2024 Madison Marsh, a dedicated advocate for pancreatic cancer awareness. Hosted by PanCAN President and CEO Julie Fleshman, JD, MBA, the event will explore the importance of recognizing symptoms, managing risks, and new research developments, including artificial intelligence and the Early Detection Initiative.

📅 Registration: RSVP here

Pancreatic Cancer Awareness Month Turkey Trot by Project Purple is Scheduled for Thanksgiving Weekend (November 28 – December 1), this virtual 5k run or 1-mile walk invites participants to join from their local neighbourhoods or treadmills, fostering a global movement against pancreatic cancer.

Register on Race Roster.

❄️ Cold Plunge For Pancreatic Cancer
Project Purple is hosting its first-ever cold plunge event on World Pancreatic Cancer Day. Join for an education session with Lauren and the Ice Cold Club on the benefits of cold plunging, followed by guided breathing exercises and a group cold plunge.

Registration: Sign up here!

🇨🇦 Canada

Walk for Hope – Fundraising and awareness walk organized by Pancreatic Cancer Canada, part of the national WPCC campaign. Location: Toronto, ON.

🥾Kicking Pancreas™ 5K - Craig’s Cause is hosting a virtual evening run/walk for all abilities and ages. Complete it anytime in November while wearing purple and glow-in-the-dark items. Registration: Sign up on Raceroster

Purple Kitchen Cooking Challenge – A cooking challenge with top chefs raising funds and awareness for pancreatic cancer research, live-streamed globally. Location: Vancouver, BC.

Landmarks in cities across Canada will be lighting up purple in solidarity with the cause so be sure to check with yours! Check out the finder provided by Pancreatic Cancer Canada below to see what‘s lighting up close to you.

PANCREATIC CANCER AWARENESS MONTH - Pancreatic Cancer Canada
On World Pancreatic Cancer Day and throughout November, we demand survival, not sympathy for those facing the world’s toughest cancer.

🇬🇧 U.K.

Purple Lights Campaign – Iconic buildings will be lit in purple to honor World Pancreatic Cancer Day and raise awareness. Join in and register to light up your home purple! Registration: Head over to Purple Lights UK

World Pancreatic Cancer Day - Webinar by Pancreatic Cancer Programme Join a panel of experts for a discussion on cancer-associated cachexia, covering research, clinical insights, and day-to-day management. Register on Eventbrite.

Pancreatic Cancer Action Fundraiser Gala – Gala dinner and fundraising event hosted by Pancreatic Cancer Action for WPCC. Location: London, U.K.

🇦🇺 Australia

Purple Lights for Pancreatic Cancer – Landmarks across Australia will be lit in purple to commemorate World Pancreatic Cancer Day. Location: Sydney, Melbourne.

🍽️ Fundraising Dinner for Pancreatic Cancer
Team Lopez is hosting a dinner event on World Pancreatic Cancer Day to raise awareness and funds for pancreatic cancer research. Join for an evening of food, drinks, and entertainment while supporting a crucial cause. Registration: Purchase tickets on Eventbrite!

🇩🇪 Germany: Purple Stride Run/Walk – A 5k run/walk event supporting pancreatic cancer research in Germany as part of a larger European WPCC initiative. Location: Berlin.

🌍 Global (Virtual): Virtual Fundraising Webinars – Educational webinars with survivors, doctors, and researchers sharing advancements in pancreatic cancer treatment. Location: Virtual.

🇯🇵 Japan: Mie University Purple Ribbon Event – Mie University Hospital hosts seminars, testimonials, and free consultations for early detection and dietary advice. Location: Mie University Hospital, Japan. PanCAN Japan PurpleStride Event – Annual PurpleStride walk in Tokyo to raise awareness and funds for pancreatic cancer research. Location: Shiba Park, Tokyo, Japan.

🇹🇼 Taiwan: Pancreatic Cancer Awareness Seminar – Public seminar by oncologists to raise awareness about pancreatic cancer symptoms and treatment. Location: Taipei Medical University, Taiwan.

🇨🇳 China: Public Awareness Campaign – Hospitals in Beijing and Shanghai hold talks, consultations with specialists, and seminars on pancreatic cancer treatment. Location: Beijing Union Medical College Hospital, China.

Unlike holidays such as Christmas or Valentine's Day, this day may pass unnoticed by many. But for Canadians touched by pancreatic cancer—whether through personal experience or the journey of a loved one—this day carries deep meaning. It's a moment to pause, reflect, and raise our voices in unity.

We’re Seeing PURPLE: Which Landmark did it best? 🗽

Every year in Canada, from the bustling cities of Vancouver and Toronto, to our very own Confederation Building in St. John’s, Newfoundland— businesses and organizations and government landmarks have illuminated that beautiful tone of purple to show they stand with our PC people. But it’s not just huge corporations that are pulling out the stops.

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The Late Alex Trebek Introduces World Pancreatic Cancer Day after being diagnosed with Pancreatic Cancer in 2020. His battle ended some twenty months later which is far more than some patients get.

Bringing Out the Star Power 🌟

Our mother, Heather was a long-time fan of Jeopardy and of course, Alex Trebek. And she was proud of her winning streaks. But Mr. Trebek isn’t the only star who has put their fame to work.

Notable celebrity attendants have included the hilarious Mindy Kaling, whose mother passed away from PC in 2012. ”Out Tonight”’s Rosario Dawson, Star Trek cast members Jonathan Frakes and Armin Shimerman. And most recently, the amazing Miss America, Madison March, who wasted no time in putting her spotlight to use.

Join us in uncovering the importance of World Pancreatic Cancer Day and the worldwide events and efforts dedicated to raising awareness for this vital cause.

History of World Pancreatic Cancer Day

World Pancreatic Cancer Day actually takes place within World Pancreatic Cancer Awareness Month which runs the entirety of November each year since 2000 . The first inaugural observance took place on November 13th, 2014. Thanks to the collaborative efforts of numerous Cancer organizations, notably the World Pancreatic Cancer Coalition (WPCC) observance and awareness of the event has flourished.

A promotional event post from the inaugural observance in 2014.

Fast-forward to ten years later and it’s currently observed in over thirty-five countries and counting across six continents. A historical search of Google keyword data for World Pancreatic Cancer Day however, shows the first usage in January of 2014 well before the November observance.

Participating organizations are collectively a part of the World Pancreatic Cancer Coalition (WPCC). Membership in the organization includes prominent figures of well-established national organizations in each participating country, such as Stefanie Condon-Oldreive, founder of Craig’s Cause.

How To Get Involved

World Pancreatic Cancer Day is all about both individuals and organizations coming together and participating in activities that shine some much needed spotlight on Pancreatic Cancer.

Canadian Events and Activities

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Sharing Personal Stories and Experiences

On World Pancreatic Cancer Day, sharing personal stories and experiences plays a crucial role not just in raising awareness but making Pancreayic cancer relateable. Each story represents a unique journey, filled with emotional highs and lows, moments of hope, and the reality of living with pancreatic cancer. By opening up about their experiences, patients, survivors, and families can shed light on the challenges they’ve faced, whether it’s navigating a complicated healthcare system, advocating for timely treatment, or grappling with the emotional toll of a diagnosis. These stories can inspire others to keep fighting and understand that they are not alone.

In addition to providing comfort and solidarity, sharing your personal experiences helps bring much-needed attention to the gaps in pancreatic cancer care, such as the limited access to clinical trials, delays in treatment, and the need for better support networks. When individuals and families share their struggles, they humanize this disease, showing that behind every statistic is a real person with real challenges. These stories become powerful advocacy tools, urging governments, healthcare providers, and the public to act. On World Pancreatic Cancer Day, these personal narratives help build a community that pushes for better treatment, increased research funding, and ultimately, improved survival rates for all patients.

Utilizing Downloadable Materials

If you‘re really looking to ace this assignment, you’ll be pleased to know Pancreatic Cancer organizations have done most the work for you and usually will have an array of materials to support you as you spread the word. Look for informative pamphlets, eye-catching posters or social media graphics to catch that head start, or, if you’re feeling creative try Canva or other tools to make something original.

Sharing really is caring, and these downloadables should inspire conversations about the disease, its symptoms, the importance of early detection and the critical need to increase its survival rates.

Consider hosting your own purple event, or a small gathering with family or friends; even just a single post about what you‘ve learned can elevate those conversations about pancreatic cancer and really drive home the importance of research funding and awareness.

What the Heather Cutler Foundation Is Doing

World Pancreatic Cancer Day With Team Heather
Join us online on World Pancreatic Cancer Day to support the same access to treatments, trials and care for every Canadian.

As the Heather Cutler Foundation evolves, we’re always looking for new ways to make a difference and drive change for better outcomes. We’ve learned that raising awareness alone isn’t enough; we need to take actionable steps. This means rallying policymakers, influencers, and everyday individuals to drive meaningful change.

Sign the Petition
Mandate National Guidelines for Pancreatic Cancer Testing and Treatment in Canada

With that said, we’re excited to announce a significant step that we’re taking towards that goal. On World Pancreatic Cancer Day, November 21, we will be directing our petition to the House of Commons.

😮
We did it! Our petition (e-5186) is currently supported and awaiting authorization by Health minister, Mark Holland for publication.

It’s the perfect occasion to advocate for a national framework that includes both somatic and genetic testing for pancreatic cancer. We believe this framework is crucial for effective and tailored treatments. Studies show that molecular profiling can lead to better outcomes and improved survival rates (ASCO, 2021; NCI, 2022).

In contrast to the U.S., where the FDA has streamlined regulations to support advanced testing and new biomarkers, Canada’s progress has been slower. In 2018, the United States had already crafted the Precision Medicine Initiative under the Obama administration to accommodate the rapidly evolving field of Molecular Profiling (Also referred to as Next-Generation Sequencing, Somatic Testing). Although changes are expected here in Canada between 2024 and 2026, patients here often face significant financial and logistical barriers to accessing these tests, often having to pay out of pocket or navigate a fragmented system (FDA, 2024; Health Canada, 2023).

We’re calling for a comprehensive national framework to ensure all Canadians with pancreatic cancer have access to genetic and somatic testing, supported by clear processes and funding. This will help bridge the gap between the U.S. and Canada in precision medicine and reduce the disparity in care.

Decision Makers

Mark Holland, Minister of Health

Mark Holland, appointed as Canada’s Minister of Health in July 2023, plays a pivotal role in shaping national health policies. With oversight of major agencies like Health Canada, the Public Health Agency of Canada, and the Patented Medicine Prices Review Board, he is directly involved in decisions that impact the accessibility and approval of new treatments. Given his responsibility for the Health Portfolio and its substantial budget, Holland is a key figure in addressing the treatment delays and healthcare disparities highlighted in our petition. His influence is critical in ensuring that Canadians receive timely and equitable access to essential medical care.

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Justin Trudeau

Prime Minister of Canada/Premier ministre du Canada

As Prime Minister, Justin Trudeau has significant influence over federal health policy and funding priorities. His support is critical for implementing national guidelines and increasing resources for pancreatic cancer care.

Wikipedia Page

Greg Fergus

Speaker, Canadian House of Commons

As Speaker of the House of Commons, Greg Fergus plays a crucial role in managing parliamentary proceedings and ensuring fair debate. His position allows him to bring attention to important issues like pancreatic cancer funding and research.

Wikipedia Page

Dominic Tan

Pan-Canadian Pharmaceutical Alliance (pCPA)

Dominic Tan is currently the acting CEO of the pan-Canadian Pharmaceutical Alliance (pCPA) and is responsible for heading up negotiations. He has been involved with the pCPA since its establishment and previously held the position of Senior Director of Negotiations and Outcomes.

Tracy Torchetti

Canadian Cancer Society

Dr. Stuart Edmonds

Canadian Cancer Society

As Executive VP of Mission, Research & Advocacy at the Canadian Cancer Society, Dr. Edmonds oversees cancer research funding and advocacy efforts. His support could help prioritize pancreatic cancer initiatives.

Kelly Masotti

Canadian Cancer Society

Understanding Pancreatic Cancer

Pancreatic cancer, of course, originates in the pancreas. When cells in the pancreas start growing uncontrollably, they form a tumour, which then eventually spreads to other parts of the body like the lymph nodes, liver, bones, duodenum or other parts of the body if not caught early.

Pancreatic Cancer is rarely diagnosed early because it often doesn’t show symptoms until it has progressed, mainly because of the lack of symptoms. But also because there are no approved early detection methods. In fact, almost (over 50%} of patients are diagnosed at later stages. (PANCAN, 2023)

Symptoms and Risk Factors

Pancreatic cancer is often referred to as a "silent" disease because it frequently does not cause any noticeable symptoms until the cancer has progressed to a more advanced stage where it’s more challenging to treat and options become more limited.

However, there are some signs and symptoms that individuals should be aware of and watch out for, even in the early stages of the disease: Jaundice, abdominal or back pain, unintentional weight loss, and digestive problems. (World Health Organization, 2022) 

While pancreatic cancer symptoms early in the game may be subtle or easy to overlook, being mindful of changes in your health and reporting anything that feels out of sorts to your healthcare provider can be crucial for early detection and improved outcomes.

Some key signs and symptoms of pancreatic cancer may include:

  • Jaundice: This condition causes a yellowing of the skin and eyes. It can be a sign that cancer is affecting the bile ducts. (Mayo Clinic, n.d.)
  • Pain in the Abdomen or Back: Persistent pain or discomfort in the stomach or back might indicate pancreatic issues.
  • Unintentional Weight Loss: Losing weight without a diet or exercise change might indicate an underlying problem.
  • Digestive Problems: Issues like nausea, vomiting, or loss of appetite could be related to pancreatic cancer.
  • Active Diabetes, especially long-term diabetes is associated with an increased risk.

Certain factors increase the likelihood of developing pancreatic cancer. Unfortunately, some of these factors are not something that we can change. Some we can. However, recognizing that they can elevate your risk can help with early detection. 

  • Age: The risk increases as you get older, with most cases occurring in people over 65.
  • Lifestyle Choices: Smoking is a significant risk factor. Quitting smoking can lower your risk.
  • Genetics: A family history of pancreatic cancer or certain genetic conditions can elevate your risk. Genetic counselling might be an option if you have a strong family history.
  • Chronic Pancreatitis: Long-term inflammation of the pancreas has been linked to an increased risk of cancer.
  • Body Weight: Maintaining a healthy weight can be a preventative measure. Obesity has been associated with a higher risk of developing pancreatic cancer.

A woman stands with her hand on her lower back, looking uncertain. Behind her, ‘EARLY DETECTION’ is layered in paper collage.
A woman in her early to late thirties stops for a moment as she notices the pain in her lower back has been persisting for too long.

Importance of Early Diagnosis and Early Detection

Early diagnosis is crucial in the fight against pancreatic cancer, as it significantly improves treatment outcomes and survival rates if caught at earlier stages when treatment options are much more effective.

Unfortunately, pancreatic cancer is often diagnosed at later stages due to its subtle and nonspecific early symptoms. Raising awareness about the importance of early detection is a key focus of World Pancreatic Cancer Day. Symptoms such as unexplained weight loss, abdominal pain, and jaundice should not be ignored. Regular check-ups and discussions with healthcare providers about risk factors, including family history and lifestyle choices, can lead to earlier detection. The Heather Cutler Foundation emphasizes the need for increased research into early detection methods and improved access to diagnostic tools like genetic and somatic testing. By promoting early diagnosis, we can potentially save more lives and improve the overall prognosis for those affected by pancreatic cancer.

Raising Awareness: Strategies and Tools

Social Media remains an invaluable tool for spreading information about Pancreatic Cancer and promoting awareness of World Pancreatic Cancer Day.

Social Media and Engagement

Every single person can play a crucial role in raising awareness for World Pancreatic Cancer Day and pancreatic cancer through social media engagement. One effective strategy is to share personal stories, whether you're a survivor, caregiver, or have been affected by the disease in any way. Using popular platforms like Facebook, Twitter, and Instagram, you can post informative content about pancreatic cancer symptoms, risk factors, and the importance of early detection.

The use of specific hashtags such as #WorldPancreaticCancerDay, #WPCD, or #DemandBetter are great for increasing visibility and helping everyone join the global conversation. Consider changing your profile picture or using a themed frame to show support for the cause. Sharing and commenting on posts from pancreatic cancer organizations can help amplify their message and reach a wider audience. You can also participate in or create social media challenges related to pancreatic cancer awareness, encouraging friends and family to get involved. By leveraging your social networks, you can help educate others about this disease and potentially save lives through increased awareness.

Educational Workshops and Webinars


Questions and Answers

When is World Pancreatic Cancer Day and what is its significance?

World Pancreatic Cancer Day is observed on November 21st during Pancreatic Cancer Awareness Month. This day highlights the urgent need to raise awareness about the disease, its challenges, and the need for better care, research, and treatment options.

What is the “Hello Pancreas” campaign?

The “Hello Pancreas” campaign is a global initiative led by the World Pancreatic Cancer Coalition for World Pancreatic Cancer Day. It invites people to learn about the pancreas, share messages using the hashtag #HelloPancreas, and participate in virtual events by visiting hellopancreas.com.

How can Canadians participate in World Pancreatic Cancer Day events?

Canadians can get involved by joining activities like Pancreatic Cancer Canada’s Walk for Hope, Craig’s Cause’s Kicking Pancreas™ 5K virtual run/walk, or the Purple Kitchen Cooking Challenge. Landmarks across the country will also be lit in purple to show solidarity and raise awareness.

What is the survival rate for pancreatic cancer and why is early detection important?

The survival rate for pancreatic cancer is only around 10 percent. Early detection is essential because it can lead to better treatment outcomes and higher survival rates. Unfortunately, the disease is often diagnosed late due to vague, early symptoms, making awareness and education about early signs critical.

How is the Heather Cutler Foundation contributing to World Pancreatic Cancer Day?

On World Pancreatic Cancer Day, the Heather Cutler Foundation is submitting a petition to the House of Commons to advocate for a national framework that includes comprehensive somatic and genetic testing for pancreatic cancer. The foundation’s vision is realized when all Canadians have access to personalized and effective treatment options.

What are some common symptoms of pancreatic cancer?

Common symptoms of pancreatic cancer include yellowing of the skin and eyes (jaundice), ongoing pain in the abdomen or back, unexplained weight loss, and digestive problems such as nausea, vomiting, or loss of appetite.

Who are some key decision-makers in Canadian healthcare policy relevant to pancreatic cancer?

Influential figures in Canadian healthcare policy include Mark Holland, the Minister of Health; Justin Trudeau, the Prime Minister; Greg Fergus, the Speaker of the House of Commons; and Dr. Stuart Edmonds, Executive VP of Mission, Research & Advocacy at the Canadian Cancer Society. However, reaching out to these key players directly can be challenging. Starting at the local level, such as engaging with your local Member of Parliament (MP), can often be a more effective strategy. Local MPs are generally more accessible and can advocate on your behalf, helping to escalate your concerns to higher-level decision-makers like the Prime Minister or Minister of Health. This approach allows you to build connections and gain support more efficiently.

How can individuals use social media to raise awareness for World Pancreatic Cancer Day?

Individuals can share personal stories, post facts and statistics about pancreatic cancer, and use hashtags like #WorldPancreaticCancerDay or #WPCD to join the global conversation. Changing profile pictures to purple or creating awareness challenges are other impactful ways to participate.

What are some risk factors for pancreatic cancer?

Risk factors for pancreatic cancer include being over the age of 65, smoking, having a family history of the disease, certain genetic conditions, chronic pancreatitis, and obesity.

How does Canada’s approach to pancreatic cancer testing compare to the United States?

Canada’s progress in pancreatic cancer testing has lagged behind the U.S., which has invested heavily in initiatives like the Precision Medicine Initiative. In Canada, financial and logistical challenges make advanced testing less accessible, highlighting the urgent need for a national strategy to close the gap.

Did Researchers Develop a Better Nerve Block? post image

With Pancreatic Cancer set to be the third leading diagnosed Cancer in Canada over the coming years, any studies that advance our ability to reduce pain, especially the severe abdominal pain associated with late-stage pancreatic cancer is an achievement in itself.

We’ve stressed the importance time and time again of early interventions in your journey with Pancreatic Cancer. That applies to so many potential treatment options- nerve block or palliative care—have those conversations early so you know what’s in your toolbox.

I remember the disappointment when my mother returned from her failed nerve block procedure after the tumour had blocked a clear path to the nerves.

Seeing how quickly the landscape of Pancreatic Cancer treatment changes in noting the amendment of US guidelines for pancreatic cancer treatment after this studies findings is reassuring knowing that we are making real progress towards better outcomes. We’ll be updating our database of treatment options to include this change here at Team Heather as well.

Understanding Pancreatic Cancer Pain

Although the direct cause is not fully understood, Pancreatic cancer frequently causes intense abdominal pain in its later stages when the tumor makes it‘s way closer to the bundle of nerves called the Celiac Plexus.

CT scan of the abdomen showing Pancreatic Cancer tumor near the Celiac Plexus which was later treated by nerve blockade.
Pancreatic cancer in computertomography. The patient suffered from back-pain and was treated successfully by Celiac Plexus Nerve Block. (Wikimedia Commons)

This pain often radiates to the back. According to Pancreatic Cancer Canada, this pain can be debilitating and significantly reduce a patient's quality of life. Existing pain management methods, like oral opioids or the Plexus Nerve Block, while effective, may have their own limitations or complications but generally both have a low side effect profile.

What exactly is this new alternative to the plexus nerve block?

This new radio-surgery treatment targets the celiac plexus nerve to alleviate pain presumably aggravated by the growth of the tumor. It’s a quick, outpatient procedure which means it can be done and you can go home the same day.

Key Findings from the Study

The study findings Celiac Plexus Radio-Surgery for Pain Management was conducted in Israel, Portugal, the United States, and, interestingly, right here in Canada at Princess Margaret Cancer Center and finished on November of 2022.

Durable Pain Reduction: The study found that over half (53%) of participants noticed a significant reduction in pain. However, as with any study that studies pain, we have to accept the limitations of how we quantify pain in that pain is very much a personal experience. What some may describe as uncomfortable pain, others may feel it’s unbearable.

Minimal Side Effects Profile: Quite similar to the traditional plexus nerve block, assuming there are no complications with the procedure, it maintains a minimal side effect profile. The most common complaints on the day of treatment are fatigue and nausea. Bear in mind that the side effects of any existing treatment will be more comprehensive and have been studied longer than any new treatment that is introduced.

Critical Eye 👁️

Introduces critical considerations for readers to maintain a balanced perspective on study findings. News outlets may prioritize marketing goals and cherry pick findings to attract audiences, rather then providing the full picture.

Quantifying Pain is difficult: Quantifying pain in any setting, let alone clinically, can be challenging as pain is a deeply personal experience, and different people may scale pain differently. Pain is quantified in clinical trials via the BPI Pain scale.

Patients still take existing opioid medications post-procedure: Participants in this trial were not required to halt the use of their existing opioid medications after the procedure. Although they were required to report the use of opioid medications post-procedure, this can create difficulty in quantifying the response to the procedure.

Minimal Side Effects Still Suck: While side effects can be reported as minimal, we have to bear in mind that even side effects like nausea or diarrhea, which some of us only experience once or twice, can minimize the reality of experiencing these side effects repetitively due to a medication (opioids) which provide needed pain relief.

The Role of Celiac Plexus Block in Pain Management

Celiac plexus block is a well-established technique for managing abdominal pain, particularly in pancreatic cancer patients. The celiac plexus is a network of nerves near the stomach, pancreas, and other abdominal organs. Traditional nerve block procedures involve injecting pain-relieving medication directly into this nerve cluster to interrupt the transmission of pain signals to the brain.

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Footage of a Celiac Plexus Nerve Block on a monitoring screen: (Video Credit: IRFacilities)

The effectiveness of celiac plexus block in reducing pain varies among individuals. The 30-60 minute procedure has a high success rate. According to PanCAN, the celiac plexus block can “relieve significant pain for up to 70% to 90% of patients.” The pain relief from this procedure typically lasts for several months and can be repeated if necessary.

However, not all patients are candidates for this procedure, mainly if the cancer has obstructed access to the nerve cluster, as was the case with my mother.

Comparing the Plexus Nerve Block to this New Treatment

Less Invasive: Both the existing nerve block and this new approach to treating pancreatic cancer pain can be performed as outpatient procedures. This means patients can have the procedure completed and go home the same day. This is a significant advantage as it reduces hospital stays and associated costs and allows patients to recover in the comfort of their own homes.

Fewer Side-Effects: The plexus nerve block side effect profile and that of this new method for managing the pain associated with Pancreatic Cancer are both on the smaller side without complications. This new approach does not introduce problems with low blood pressure as seen in nerve blocks, a common side effect due to the proximity of the celiac plexus to major blood vessels.

Longer Lasting Relief: According to PanCAN which states traditional plexus nerve blocks offer anywhere between three and six months of pain reduction—the new treatment has shown promise in providing longer-lasting relief. Participants in the trial reported significant pain reduction that extended beyond the typical duration seen with nerve blocks, highlighting the potential for this new method to offer more sustained pain management.

Reduced Opioid Dependence: Effective pain management through this radiosurgery approach can decrease the reliance on high doses of opioid medications that, while providing pain relief, come with a much more severe side effect profile that, while addressing one need by reducing pain, creates more problems. Reduced dependence on opioids means fewer side effects like constipation, nausea, and the risk of addiction, which can significantly improve patients’ quality of life.

Exploring other methods

According to John Hopkins, these methods made be used in addition to, or on their own.

Nerve Cutting Surgery: Thoracoscopic splanchnicectomy, surgeons cut out specific branches of the nerve bundle.

Guided Nerve Block: Radiologists are guided by a small camera as they enter through the stomach and inject pain medication into the nerves near the pancreas.

Benefits Beyond Pain Management

This new radiation therapy offers other significant benefits in addition to alleviating pain. It targets and attacks pancreatic cancer cells, making them vulnerable to the immune system. This dual approach not only provides pain relief but also contributes to the overall treatment of the cancer, potentially slowing disease progression and improving survival rates.

Who Benefits from Clinical Trials?

For patients with metastatic pancreatic cancer who can undergo traditional plexus nerve block, the procedure already has benefits, many of which improve quality of life, including an overall reduction in opioid use (pretty simple logic here, if we can reduce the pain using other methods, it reduces the need for opioids). Opioids are not a solution either; they often come with their side effect profile, which makes the side effects of these procedures seem like a walk in the park.

Illustration showing clinical trial toolset which research, notebook, and pills implying development of pancreatic cancer research.

Clinical trials play a crucial role in advancing cancer treatment and pain management. They provide patients access to cutting-edge therapies that are not yet widely available and contribute to the scientific understanding of how these treatments work. Participants in clinical trials also receive close monitoring and comprehensive care from a team of specialists, which can lead to better overall health outcomes.

Conclusion

The new treatment targets tumour cells to alleviate pain. It also aims to target and attack pancreatic cancer cells, making them vulnerable to the immune system. With the promising results from the study, including durable pain reduction and minimal side effects, this new form of radiation therapy represents a significant advancement in the management of pancreatic cancer pain.

By integrating these new insights and technological advancements into treatment plans, we move closer to offering pancreatic cancer patients relief from their pain and a tangible improvement in their overall prognosis and quality of life. The future of pancreatic cancer treatment looks brighter with each discovery.

What is this new treatment for people living with pancreatic cancer?

Researchers have developed a new kind of radiosurgery to help manage pain in pancreatic cancer patients. This treatment focuses on the celiac plexus nerve, which is responsible for transmitting pain signals from the abdomen, where the pancreas is located.

By using high doses of targeted radiation, this treatment can interrupt pain signals, offering relief that may last longer than other methods. Because it’s non-invasive (meaning no surgery or incisions), patients can often go home the same day, and it is performed on an outpatient basis. This approach provides an alternative for patients who might otherwise rely on regular procedures or high doses of medication to manage their pain.

How does the new treatment compare to the existing Celiac Plexus Nerve Block?

Existing celiac plexus nerve blocks typically involve injecting anesthetic or steroid medication directly into the celiac plexus nerve to block pain. While effective, these blocks tend to provide relief that lasts only a few months, meaning patients need to repeat the procedure frequently.

In contrast, this new radiosurgery treatment uses highly focused radiation to target the nerve, potentially offering pain relief that lasts longer than traditional injections.

This radiosurgery approach also comes with fewer risks of complications and may reduce the patient’s need for opioid painkillers, which can lead to dependency issues. This lasting effect and lower need for follow-up make it a promising option for long-term pain management.

What are the most common complications of celiac plexus block?

The most common complications are hypotension (low blood pressure), diarrhea, transient back pain. The pain may also temporarily worsen before it gets better. These symptoms usually go away on their own within a day or two.

Unlike opioid medications, which can cause long-term side effects such as drowsiness, constipation, and risk of addiction, this procedure’s side effects are short-lived and manageable. Because it is non-invasive, it avoids the risks associated with surgery, such as infection or prolonged recovery, making it a safer option for many patients.

Is this treatment available now for all pancreatic cancer patients?

At this time, the new radiosurgery treatment is still being tested in clinical trials and is available only at certain research hospitals or medical centers participating in these studies. These trials are ongoing in several countries, including Canada, so the treatment is not yet widely accessible. Not all patients may qualify for these trials, as each study has specific eligibility criteria, such as cancer stage and overall health.

Patients interested in this treatment are encouraged to talk to their healthcare providers about clinical trial options and whether this treatment could be right for them. If trials show positive results, this treatment could eventually become more widely available.

Does this new treatment affect cancer itself, or only the pain?

The main purpose of this new radiosurgery is to manage pain by targeting the nerves that transmit pain signals, not to treat the cancer itself.

However, there is some evidence to suggest that by helping patients feel better and experience less pain, this treatment can improve their overall quality of life and help them respond better to other cancer treatments. Some studies also suggest that pain management can support immune function by reducing stress on the body, which may be beneficial, although it does not replace traditional cancer therapies like chemotherapy.

The main focus, however, remains on making patients more comfortable and reducing their pain levels so they can better handle other aspects of their treatment and daily life